I place founders, operators, and B2B brands on the publications their buyers actually read. Editorial guest posts, original research, expert commentary — the kind of links that survive a Google update and a CEO change.
Four years placing founders on high-authority publications through editorial outreach, digital PR, and white-hat link building.
.png)
I started as a freelance writer for B2B SaaS in 2021, pitching my way onto publications the hard way — one cold email, one draft, one edit at a time. Somewhere along the way, brands started asking if I could do it for them.
Four years later, LINK.BETTER/FOLIO is that answer — a one-person studio that places founders and operators on the publications their buyers actually read. No agency middlemen. No outsourced outreach. Just me and the editors I've known for years.
No 47-service menus. No upsells. Just the work that compounds month after month.
Hand-picked publications. Real editors. Real audiences. Zero link farms.
Pitches and drafts written to a publication's voice — not templated spam.
Anchor planning, topical authority maps, and a quarterly link velocity plan.
Each placement is a relationship. I'd rather land 4 great links a month than 40 that get clawed back in the next core update.
Backlink profile, topical gaps, anchor distribution. We start from reality.
Hand-built shortlist of 40–60 publications. You approve before pitches go out.
Pitches written for editors. Drafts written for readers. No AI slurry.
Monthly placements, anchor map, traffic & ranking deltas. Quarterly strategy review.
I guarantee outreach quality and a placement target each month, not a specific publication. Editors are humans — anyone promising a guaranteed Forbes link is selling you something that will hurt you in 12 months.
Yes, unless the publication's editorial policy is nofollow (rare). Anchor strategy is mapped before outreach starts.
I don't sell links. I write content publications actually want to run. Links are a side-effect of being worth reading.
Three months. Sustainable link velocity beats one-off blasts every time.
Share a few details and I'll reply within 12 hours with an honest read on fit, timeline, and next steps. No sales funnels.